Zipify Review: Features, Pricing & Alternatives (2026 Guide)
If you run a Shopify store, manage DTC brands, or build ecommerce funnels for clients, you’ve probably hit a frustrating wall: your products are solid, ads are expensive, and yet your pages just don’t convert the way they should. Maybe you’ve tried themes, custom dev work, or page builders that promised results—but left you with slow pages, messy layouts, or generic designs. That’s exactly where Zipify comes into the picture, and why websitebuilders.directory exists—to help you quickly compare tools like Zipify and decide which website builder actually fits your business goals.
What Is Zipify?
Zipify is a conversion-focused page and funnel builder built specifically for Shopify. Created by Ezra Firestone—a well-known ecommerce marketer behind brands like BOOM! by Cindy Joseph—Zipify is designed for one thing above all else: turning traffic into sales.
Instead of being a general-purpose website builder, Zipify focuses on:
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- Landing pages for ads
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- High-converting product pages
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- Sales funnels and offers
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- Upsells, downsells, and split testing
In short, it’s not trying to replace Shopify—it’s trying to make Shopify stores convert better.
Why Zipify Exists (The Real Problem It Solves)
Here’s the thing most store owners learn the hard way: traffic is useless if your pages don’t convert.
We’ve seen this pattern repeatedly—especially with small and mid-sized Shopify stores in competitive niches like fitness, beauty, and supplements:
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- You spend thousands on Facebook or Google ads
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- Visitors land on a standard product page
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- They scroll… hesitate… and leave
Custom development can cost $3,000–$10,000 per page. Generic page builders give you flexibility, but not guidance. Zipify was built to bridge that gap—providing pre-tested layouts based on what’s already working in real ecommerce businesses.
Key Zipify Features (And Why They Matter)
1. Proven, High-Converting Templates
Zipify’s biggest selling point is its library of conversion-tested templates. These aren’t random designs—they’re modeled after pages that have generated millions in revenue.
You’ll find templates for:
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- Product detail pages (PDPs)
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- Advertorial-style landing pages
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- One-product funnels
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- Sales pages for offers and launches
This is especially helpful if you don’t want to guess where testimonials, guarantees, or CTAs should go.
2. Native Shopify Integration
Zipify works directly inside Shopify, not as a disconnected external site. That means:
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- No messy checkout workarounds
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- Products sync automatically
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- Shopify payments and apps still work
For store owners, this alone removes a lot of friction.
3. Built-In Split Testing
Unlike many page builders, Zipify includes A/B testing on higher-tier plans. You can test:
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- Headlines
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- Layouts
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- Offers
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- Calls-to-action
This is critical if you’re running paid traffic and want data-backed decisions instead of gut feelings.
4. Page Speed & Mobile Optimization
Zipify pages are optimized for speed and mobile—something that often gets overlooked. Given that most Shopify traffic is mobile-first, this can directly impact conversion rates and ad performance.
Zipify Pricing (What Does It Cost?)
Zipify pricing typically falls into three tiers (pricing may change, so always verify on the official Zipify site)
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- Starter – Limited pages, good for testing
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- Basic – More pages and features
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- Advanced – Split testing, unlimited pages, priority support
It’s not the cheapest Shopify page builder—but it’s also not trying to be. You’re paying for conversion intelligence, not just drag-and-drop tools.
Pros and Cons of Zipify
Zipify Pros
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- Designed specifically for Shopify
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- Conversion-focused templates
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- Fast setup with minimal tech skills
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- Built-in testing on higher plans
Zipify Cons
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- Limited outside Shopify
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- Less design freedom than Webflow or custom builds
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- Can feel opinionated if you want total creative control
Who Should Use Zipify?
Zipify is a strong fit if you:
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- Run a Shopify store and rely on paid traffic
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- Sell one or a small number of core products
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- Care more about conversions than pixel-perfect design
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- Don’t want to hire developers for every test
If you’re a brand running ads in places like the US, UK, or Australia—where CPCs are high—Zipify’s optimization-first approach can make a noticeable difference.
Zipify vs Other Website Builders
Compared to general builders like PageFly or Shogun, Zipify is:
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- More opinionated
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- More focused on funnels
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- Less flexible, but more guided
This is why many marketers use Zipify alongside other tools rather than replacing everything.
How WebsiteBuilders.Directory Helps You Choose
Choosing the right builder isn’t just about features—it’s about fit. At websitebuilders.directory, we help you:
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- Compare Zipify with other website builders
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- Filter tools by use case (ecommerce, landing pages, funnels)
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- Discover alternatives if Zipify isn’t right for you
If evaluating tools feels overwhelming, using a trusted directory saves you hours of research—and costly mistakes.
Final Verdict: Is Zipify Worth It?
Zipify isn’t for everyone—and that’s a good thing.
If your goal is to build beautiful, content-heavy websites, you may want something else. But if your priority is turning Shopify traffic into revenue, Zipify stands out as a purpose-built solution backed by real-world ecommerce data.
And if you’re still unsure, start by comparing Zipify with similar tools on websitebuilders.directory. The right choice isn’t about trends—it’s about what actually works for your business.